What Is the Difference between UX and UI Design?

When discussing UX and UI, we are referring to two distinct concepts with different goals. While they are related, it is important to understand their differences in order to use them effectively.

UI design involves transforming wireframes into a visually appealing user interface. On the other hand, UX design involves understanding the overall user journey and translating it into a product.

To better understand the disparities between UX and UI design, we can examine the outcomes of each process.

UX design begins with identifying a problem and concludes with a wireframe or prototype. A UX designer's role is to comprehend the customer journey by conducting interviews, defining user flows, and performing user testing.

UI design focuses on utilizing typography, images, and other visual elements to enhance a basic interface. A UI designer concentrates on how the design's colors, typography, and images align with the product's brand.

Need a hand with product UX/UI design?

Powered by first-class specialists, Upsilon is ready to provide your startup with top-notch UX/UI design services.

Let's Talk

Need More Insights? Read Our Blog

Mastering Startup Pricing Strategy: Unveiling the Steps, Types, and Real-World Examples
Building a startup

Mastering Startup Pricing Strategy: Unveiling the Steps, Types, and Real-World Examples

14 min
Best YouTube Channels for Entrepreneurs and Startup Founders
Building a startup

Best YouTube Channels for Entrepreneurs and Startup Founders

12 min
Most Common Startup Risks and How to Manage Them
Building a startup

Most Common Startup Risks and How to Manage Them

15 min